BA (Hons) International Business

PROGRAMME INFORMATION
The BA (Hons) International Business programme at UWS London Campus blends rigorous academic study with practical, real-world business applications, preparing you to thrive in today’s global marketplace. This degree equips you with the critical skills and in-depth knowledge required to understand and operate effectively within international business environments.

The programme is structured around key areas: International Business Strategy, Cross-Cultural Management, and Global Marketing. Each component is carefully designed to ensure you gain practical skills in strategic decision-making, learn how to navigate and lead across diverse cultures, and develop a keen insight into global marketing trends. The course curriculum reflects current global business practices, ensuring you graduate with relevant, applicable skills that are highly valued by employers.

With a strong focus on contemporary business challenges and opportunities, the BA (Hons) International Business degree emphasises ethical practices and sustainable growth, aiming to produce globally minded graduates who are ready to make a positive impact on the world stage.

WHO IS THIS PROGRAMME FOR?
Prepare yourself for a career in international business through this specialist degree, giving you the opportunity to study and learn about the vast business landscape, and develop the knowledge and skills to embark upon an exciting profession in any kind of company, from small-to-medium-sized enterprises to large, multi-national organisations.
The programme challenges students’ understanding and judgement of a range of core business practices, including finance, marketing, human resources, general business, and economics, and tests your ability to problem-solve in a variety of business situations.
Employability is embedded into the core curriculum, meaning you will learn vital skills and attributes that are most valued by employers, as well as an in-depth understanding of the business environment and its various, intertwining components.
The programme is delivered by UWS lecturers, senior lecturers, and other associated staff with significant industry and academic experience who provide expert advice and insight to prepare you for the business world. Students may also have guest lectures from employers and have the opportunity to visit local and national companies, enabling you to build your knowledge and networks.
WHERE WILL THIS PROGRAMME TAKE ME?
Upon graduation, students with an international business degree in London can go onto work for any kind of company, from small-to-medium-sized enterprises to large, multi-national organisations.

You could also choose to study further to expand on your existing knowledge and skills instead of beginning your career straight away.
Graduates can choose to follow a variety of routes at postgraduate level both within the University and elsewhere. Many may pursue professional qualifications in their chosen specialist area of study.
WHAT COULD MY FUTURE CAREER LOOK LIKE?
The BA (Hons) International Business at UWS London opens up a world of career possibilities by equipping you with the skills and insights to excel in today’s interconnected global economy. This course is designed for students who are driven by the idea of shaping and managing businesses across international markets. From developing cross-cultural communication skills to mastering strategic decision-making, you’ll graduate with a versatile toolkit that makes you highly valuable to employers worldwide.
Diverse Career Pathways
With a degree in International Business, you’ll be prepared to explore roles in multinational corporations, government agencies, and non-profit organisations. Your knowledge of global market trends, foreign investment strategies, and economic policies will make you a strong candidate for roles such as:
International Marketing Manager – Create strategies that adapt to diverse cultures and consumer behaviors across regions.
Global Supply Chain Analyst – Optimise product flows between countries, ensuring efficiency and cost-effectiveness.
International Business Consultant – Provide expert advice to businesses on how to expand and thrive in new global markets.
Foreign Investment Analyst – Assess risks and opportunities for investments in foreign markets, a critical role for firms expanding their reach.
The Power to Make a Global Impact
Beyond traditional corporate roles, your understanding of international business ethics and sustainable practices positions you for careers that have a positive global impact. Whether working on sustainable trade initiatives or navigating economic challenges in developing regions, you’ll be ready to tackle issues that transcend borders.
Entrepreneurial Opportunities
If your aspirations include launching your own business, this course offers the ideal foundation. You’ll gain a solid grasp of global business models, emerging market opportunities, and the strategic insight needed to start and grow a venture that can operate across borders.
In short, the BA (Hons) International Business degree from UWS London empowers you to chart a career path as a dynamic, global professional ready to succeed in a world without boundaries.

WHY STUDY BA (HONS) INTERNATIONAL BUSINESS?
With a bachelor in international business you can prepare yourself for a career in many areas of the world, industries and sectors.
Through this specialist degree, we have given you the opportunity to study and learn about the vast business landscape, and develop the knowledge and skills to embark upon an exciting profession.
This degree gives you a great opportunity to embark on a career in London, the international hub for business where you can work with people from all over the globe.